How to achieve the ultimate humble brag

For T3 Expo, one of the best validations of our work comes from our clients and their attendees/customers. Every year we have submitted some of our best work that has created shareable moments to the IAEE’s Art of the Show Competition, and we have been honored to WIN!

The IAEE’s Art of the Show Competition recognizes outstanding marketing activities directly related to successfully organizing and executing an exhibition and/or event. In 2017, T3 Expo won three awards recognizing three different clients. This year, 2018, we won two awards for two clients, specifically Amazon Web Services (AWS) and Oracle.

The IAEE Art of the Show Competition Winners Circle, highlighted some of the winners of last year’s Show Brand Design Development and Signage Décor categories- and we are excited that we were featured and want to share it with you. While it’s an honor to have your work recognized by IAEE and your peers, it’s even better to see the reaction of the attendees.

The Signage/Décor category (the category which we won) evaluated printed and/or digital signage and décor used throughout the show. Judging criteria included overall presentation, visual appeal and creativity; usefulness of the signage and its content; how the signage/décor contributes to the overall “theme” of the event; and effectiveness of signage placement and décor throughout the show.

Details about the winning entries are below:
--AWS re:Invent is a learning conference hosted by Amazon Web Services for the global cloud computing community. The event features keynote announcements, training and certification opportunities, access to more than 2,000 technical sessions, a partner expo, after-hours events, and so much more.

--The second winning entry was for Oracle + NetSuite and the work we did for SuiteWorld 2018. Oracle NetSuite pioneered the Cloud Computing revolution in 1998, establishing the world’s first company dedicated to delivering business applications over the Internet. Today, it provides a suite of cloud-based financials/Enterprise Resource Planning (ERP), HR and omnichannel commerce software that runs the business of companies in more than 100 countries.

We are excited to keep on doing great work for our clients and being recognized too! The 2019 IAEE Art of the Show Competition is now underway. This year, we will be submitting once again some of the best work we have done for our clients to promote our show experience across a few categories. And, we will wait for the independent panel of marketing and graphic design experts to select the winners. Fingers crossed for another successful year!

You can also check out all the winners from the 2018 competition here. Stay tuned to see how we do in 2019.